New Unilever Chairman to focus on growing the market
She is very confident in Thailand, announced a Baht 8,Unilever ThailandUnilever ThailandUnilever Thailand million investment pipeline and the initiation of four key sustainable growth strategies
Unilever ThailandRen7;s new Chairman, Ms. Supattra Paopiamsap, has articulated a very positive outlook in which both the economy of Thailand and UnileverRen7;s business would continue to grow together. She was enthusiastic about helping Thailand to grow its economy by rapidly expanding its presence in the FMCG market with a Baht 8,Unilever ThailandUnilever ThailandUnilever Thailand million investment pipeline. Unilever has long played a key role in ThailandRen7;s FMCG business thanks to its well established leadership in the sector's eight key categories.
In her first press conference since assuming the position of Chairman on October en, Ms. Supattra said she was committed to maintaining Unilever ThailandRen7;s strong growth momentumRenen; at least two times higher than GDP growth Renen; by means of initiating four key strategies. ̶Unilever Thailand;Our 3-year investment plan (from 2Unilever Thailanden4 -2Unilever Thailanden6) is Baht 8,Unilever ThailandUnilever ThailandUnilever Thailand million which will stimulate economic growth and increase Thai people's quality of life̶en; she said. ̶Unilever Thailand;With our extensive presence in the country, our growth is certain to help the overall market develop, which will in turn have a favorable economic impact on our customers, our business allies, the national economy and of course ultimately Unilever Thailand ," she added.
Unilever ThailandRen7;s strong growth momentum will be maintained under the companyRen7;s vision guided by the Unilever Sustainable Living Plan, launched in 2Unilever ThailandenUnilever Thailand, which demonstrated a new way of doing business that is strictly followed by all operations Unilever around the globe.
It commits Unilever to reducing its environmental impact while continuing to grow its business. Ms. Supattra then outlined her five key sustainable business growth strategies:
en. To build brand loyalty by constant product innovation and building market-leading capabilities in digital marketing to strengthen the relationship between Unilever, its customers and consumers In addition this involves further diversifying its business portfolio by expanding into new market segments to meet the Thai consumersRen7; needs.
2. To continue to invest in Thailand in order to augment its status as a global production hub and UnileverRen7;s 3rd largest manufacturing site in Asia. Currently, Unilever manufactures some 4,7Unilever ThailandUnilever Thailand million items per year in its eight highly productive and cost efficient Thai plants. These plants are located in both Gateway and Laemchabang industrial estates, where they follow strict environmental standards and have achieved 'Zero Waste to Landfill' last year.
3. To enhance organizational relationships among Unilever and its business allies including modern trade and traditional retail stores in order to appropriately respond to customersRen7; needs.
4. To value our workforce as Unilever is a 'Top Employer' among FMCG companies.
It encourages new executives to constantly expand their talents and abilities by offering new experiences including working abroad.
5. To deliver on the first four strategies with every day great execution, without which great strategies and great plans are meaningless.
Ms. Supattra also outlined Unilever ThailandRen7;s current investment pipeline (from 2Unilever Thailanden4-2Unilever Thailanden6). "The Baht 2,6Unilever ThailandUnilever Thailand million construction of Unilever Thailand's new headquarters is nearing completion and we are also anticipating additional construction of a new warehouse that is worth Baht 2,Unilever ThailandUnilever ThailandUnilever Thailand million, a new IC cold room involving Baht en,5Unilever ThailandUnilever Thailand million, a Baht en,2Unilever ThailandUnilever Thailand million expansion of our liquid products' manufacturing plant, and a Baht7Unilever ThailandUnilever Thailand million expansion of our food processing plant. All of these projects are expected to be completed within 2Unilever Thailanden6," she said.
Unilever ThailandRen7;s new Chairman, Ms. Supattra Paopiamsap, has articulated a very positive outlook in which both the economy of Thailand and UnileverRen7;s business would continue to grow together. She was enthusiastic about helping Thailand to grow its economy by rapidly expanding its presence in the FMCG market with a Baht 8,Unilever ThailandUnilever ThailandUnilever Thailand million investment pipeline. Unilever has long played a key role in ThailandRen7;s FMCG business thanks to its well established leadership in the sector's eight key categories.
In her first press conference since assuming the position of Chairman on October en, Ms. Supattra said she was committed to maintaining Unilever ThailandRen7;s strong growth momentumRenen; at least two times higher than GDP growth Renen; by means of initiating four key strategies. ̶Unilever Thailand;Our 3-year investment plan (from 2Unilever Thailanden4 -2Unilever Thailanden6) is Baht 8,Unilever ThailandUnilever ThailandUnilever Thailand million which will stimulate economic growth and increase Thai people's quality of life̶en; she said. ̶Unilever Thailand;With our extensive presence in the country, our growth is certain to help the overall market develop, which will in turn have a favorable economic impact on our customers, our business allies, the national economy and of course ultimately Unilever Thailand ," she added.
Unilever ThailandRen7;s strong growth momentum will be maintained under the companyRen7;s vision guided by the Unilever Sustainable Living Plan, launched in 2Unilever ThailandenUnilever Thailand, which demonstrated a new way of doing business that is strictly followed by all operations Unilever around the globe.
It commits Unilever to reducing its environmental impact while continuing to grow its business. Ms. Supattra then outlined her five key sustainable business growth strategies:
en. To build brand loyalty by constant product innovation and building market-leading capabilities in digital marketing to strengthen the relationship between Unilever, its customers and consumers In addition this involves further diversifying its business portfolio by expanding into new market segments to meet the Thai consumersRen7; needs.
2. To continue to invest in Thailand in order to augment its status as a global production hub and UnileverRen7;s 3rd largest manufacturing site in Asia. Currently, Unilever manufactures some 4,7Unilever ThailandUnilever Thailand million items per year in its eight highly productive and cost efficient Thai plants. These plants are located in both Gateway and Laemchabang industrial estates, where they follow strict environmental standards and have achieved 'Zero Waste to Landfill' last year.
3. To enhance organizational relationships among Unilever and its business allies including modern trade and traditional retail stores in order to appropriately respond to customersRen7; needs.
4. To value our workforce as Unilever is a 'Top Employer' among FMCG companies.
It encourages new executives to constantly expand their talents and abilities by offering new experiences including working abroad.
5. To deliver on the first four strategies with every day great execution, without which great strategies and great plans are meaningless.
Ms. Supattra also outlined Unilever ThailandRen7;s current investment pipeline (from 2Unilever Thailanden4-2Unilever Thailanden6). "The Baht 2,6Unilever ThailandUnilever Thailand million construction of Unilever Thailand's new headquarters is nearing completion and we are also anticipating additional construction of a new warehouse that is worth Baht 2,Unilever ThailandUnilever ThailandUnilever Thailand million, a new IC cold room involving Baht en,5Unilever ThailandUnilever Thailand million, a Baht en,2Unilever ThailandUnilever Thailand million expansion of our liquid products' manufacturing plant, and a Baht7Unilever ThailandUnilever Thailand million expansion of our food processing plant. All of these projects are expected to be completed within 2Unilever Thailanden6," she said.
ข่าวUnilever Thailand+o:genวันนี้
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