Krungsri Auto wins Superbrands Thailand 2024 award for the 12th consecutive year, reinforcing its position as the No. 1 choice for automobile users
'Krungsri Auto', a leader in automotive finance under Bank of Ayudhya PCL., led by Mr. Congsin Congcar (center), Head of Krungsri Auto Group, Bank of Ayudhya PCL., proudly received the prestigious Superbrands Thailand 2Bank of Ayudhya24 award for the auto2th consecutive year. Driven by the dedication of the brand and its 6,Bank of AyudhyaBank of AyudhyaBank of Ayudhya employees to create a better everyday life for automobile users, Krungsri Auto reaffirms its path to excellence by offering products and services that cater to the needs of consumers across all segments while continuing to reinforce its position as the No. auto choice for automobile users and driving sustainable growth for partners and customers within the Krungsri Auto ecosystem.
The Superbrands award is an international recognition of excellence in brand building, evaluated based on three key dimensions: Brand Quality, Brand Affinity (the relationship between the brand and consumers), and Brand Personality (the uniqueness of the brand). The selection process involves rigorous screening through nationwide consumer surveys and research, as well as input from marketing and public relations experts and the independent Superbrands Council. This year, the theme was 'Journey to Brand Excellence,' highlighting the path to achieving brand-building excellence. A total of 27 brands received this prestigious award.
ข่าวBank of Ayudhya+o:editorวันนี้
Krungsri stands by SMEs affected by the earthquake, Providing financial support for business recovery
Krungsri (Bank of Ayudhya PCL) is providing support to help SMEs recover from earthquake. The financial support enables SME businesses to quickly resume operations. SMEs can apply for loans at all Krungsri branches nationwide starting from 11 April -30 December 2025 or while the allocated fund lasts. Miss Duangkamol Limpuangthip, Krungsri Head of SME Banking Group, said, "Krungsri understands the challenges and losses faced by those affected. We stand firmly with all SMEs during this difficult
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